Transforming Safety and Risk Management in Road Transportation
Streetscope’s real-time measure of traffic kinematics anchors actionable system risk assessment tools
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We are an early-stage startup located in Pasadena, CA and work with public & corporate transportation agencies to jointly innovate how vehicle safety is measured and improved.

The Streetscope’s Hazard Measure™ and The Streetscope System Risk Model™ identify both safety and operational improvement opportunities.

We are looking for partners involved in transportation infrastructure, mobility insurance, fleet management, and vehicle systems design and manufacture.

Safe mobility requires a system view

The need

Today, whether you operate fleets, underwrite insurance coverage, or propose changes to street infrastructure, risk analysis is collision based. While consequential to those involved, accidents occur so infrequently that they can’t be used in any fine-grained analysis. A focus on near-misses between traffic objects, because they occur so frequently,  allows for a richer set of actions and conclusions that can positively impact the safety and financial outcomes of fleet operators.

Our product

We produce a real-time quantification of traffic hazards from existing on-board video sensors. The Streetscope Hazard Measure™ is a continuous measure of relative hazard that  anchors risk modeling tools for infrastructure developers, insurance, or fleet operators to understand and mitigate transportation related risks. Streetscope system risk modeling tools are derived from system engineering methodologies developed at NASA's Jet Propulsion Laboratory to design complex deep space missions.

Markets we serve

Insurers in commercial automotive can use Streetscope tools to independently evaluate risk levels of their customers’ drivers and routes, drawn from direct kinematic measurement and novel system risk modeling, a powerful quantitative assessment tool that can increase safety and underwriting profitablity.
Transportation Infrastructure
Today, designing safer traffic infrastructure, whether intersections, shoulders or interchanges, is intuition-based and each change requires 3-5 years of data collection to justify the change or learn from its failures. Streetscope's actionable risk modeling offers customers probabilistic results of changes to street design in project time, rather than 3-5 years.
Fleet Operations
Safety managers do not have quantitative tools to evaluate the quality of their drivers or the hazard level of their routes nor any means of generating suggested mitigations to found behavior, other than what coarse cell-phone telemetry provides.

Our method

We are introducing a physics-based traffic hazard measure that can serve as a credible independent tool to evaluate the safety of all mobility systems—whether driven by humans or computers—while being used by the diversity of stakeholder groups necessary to make automated mobility safe and acceptable.

Analytics and system engineering processes derived from NASA’s Jet Propulsion Laboratory make these data more useful for decision making purposes, including risk-based trade tools.


A world-class team

Chief Technical Officer
Founder of aiPod, Corporate Director of Technology at Northrop Grumman, CTO at Jet Propulsion Laboratory (JPL), Professor Mechanical Engineering at Caltech; PhD Mechanical Engineering at MIT and Member NAE
Co-founder of aiPod,,, X1 Technologies, Progressive Automotive X PRIZE; BA History at University of Chicago
VP Opportunity Development, Partnerships
Head of Global Product Innovation at Yanfeng, VP of Product Development at Johnson Controls, VP at ArtCenter College of Design and Passionate Mobility Futurist
Stephen Prusha
System Development Lead
Manager, Strategic Systems Office, NASA JPL
System and Risk Modeling Lead
Principal Engineer, NASA JPL; PhD Physics at Texas A&M
Product Design – UX & VisD
Co-founder of Interactivism, Director of VisD at MySpace, Lead Visual Designer at Snap, Design Director GoTo/Overture, Creative Director Online Identity at Citysearch
Product Design – UX & Research
Co-founder of Interactivism, Director of UX at MySpace, UX Research and Product Management at Snap, Brand Strategist at Tattoo
Vision Science Lead
Head of engineering, aiPod; senior engineering roles at eSolar and BAE; PhD, Mathematics University of California, San Diego
McKinsey, Founding team Citysearch and other startups, investor; MBA at Oxford University
Chair Computer Science, Occidental College, Applied Geometer; PhD Mathematics at Brown University
Former Director, Department of Transportation for the City of Pasadena, Principal at Iteris, Inc., Principal Associate with Parsons Transportation Group; BS & MS Civil Engineering at UC Berkeley
Former President SAE International, executive leadership positions in engineering at Cummins, SwRI and Honeywell; PhD Mechanical Engineering at the University of Wisconsin
Former California Senate Majority Leader, author of California’s AV regulations; MBA at Harvard
CTO of Vynyl, Privlo, Local Corporation,, WebVisible, Adapt Technologies, Advisor at Los Angeles CTO Forum, Board Member of Innovate Pasadena; B.Sc. Computer Science at Regents College
Former VP, Technology & Innovation, FirstTransit; National Chief Engineer Emerging Mobility, HNTB Corp.; MS Electrical Engineering, John Hopkins University

Let’s talk

We are looking for partners involved in transportation infrastructure, mobility insurance, fleet management, and vehicle systems design and manufacture.
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130 W. Union Street
Pasadena, CA 91103
David Muyres
Mark Goodstein
Erik Antonsson